Lessons don't come cheap. People package them up into books or lock them away in 'war rooms' or seal them in classrooms. We've learned a few things this past year here at Red & Co. and we're pretty sure most other people have too. KNOWLEDGE FOR KNOWLEDGE aims to set our collective lessons free. We're inviting people to share one thing they've learned in the past 365 days and in return, they'll receive someone else's lesson learned. Once you receive your free lesson feel free to print it out, tack it up on the wall and make it your personal mantra. Or, forget it almost immediately after reading it. Either way, the lesson made it out into the world! And that's really what matters.